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Deirdre Kane

West Chester University Announces Pink Zone Plans For Millersville Game

WEST CHESTER, Pa. – West Chester University, in conjunction with the national initiative by the Women's Basketball Coaches Association (WBCA), will host its annual Pink Zone Event on Saturday, February 19 as the Golden Rams host Millersville at 1 p.m. at Hollinger Field House.

All proceeds raised that day will go directly to the Kay Yow Cancer Fund. For more information on that organization and its efforts click HERE.

West Chester and Millersville, two perennial powers in the Eastern Division, are once again locked in a battle for playoff position as the regular season winds down. The excitement on the court between these two bitter rivals is sure to add to the excitement taking place around the contest in Hollinger that afternoon.

West Chester University and the women’s basketball team have plenty of activities, giveaways, contests and donation opportunities set up as part of its Pink Zone effort to raise money for breast cancer research.

Tables will be set up in the lobby of Hollinger Field House with educational material. Raffle tickets for a VISA gift card, as well as 50/50 raffle tickets, will also be sold. Ribbon-shaped pretzels will be on sale, along with pink cotton candy, pink lemonade and pink T-shirts, which were donated by the Pennsylvania State Athletic Conference as part of its conference-wide effort to support Pink Zone and the Kay Yow Fund.

Fans can make a donation to the Kay Yow Cancer Fund at the donation table in the lobby. Everyone who wears pink to the game will be entered in a raffle for a VISA gift card. Everybody who makes a donation, will be given pro-rated raffle tickets for various other prizes, including a $50 gift card to the WCU bookstore, $25 gift card to Duffer’s Restaurant, a pink & white basketball, a WCU flash drive and much, much more.

The WBCA Pink Zone® initiative is a global, unified effort for the nation of women's basketball coaches to assist in raising breast cancer awareness on the court, across campuses, in communities and beyond.

Overall, the WBCA Pink Zone has raised nearly $3.3 million, reached almost 2.7 million fans and unified over 4,700 participants in only four years.

For more information on the WBCA Pink Zone, click HERE.

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